Guides

Practical, step-by-step website launch and SEO health guides.

Categories: All (247)

Showing 145 to 168 of 247 guides (page 7 of 11)

Quick answers · 2 min read

Should URLs be lowercase?

Yes, keep URLs lowercase. Find out why uppercase letters create duplicate pages and how to redirect mixed-case URLs to a single lowercase form.

Quick answers · 2 min read

What are Open Graph tags?

Open Graph tags are meta tags that set the title, description and image shown when your page is shared on social sites and in chat apps. See the main tags.

Quick answers · 2 min read

What causes layout shift (CLS)?

The usual culprits behind a poor CLS score: images without sizes, late embeds, injected banners, web fonts and animations. Learn how to spot each one.

Quick answers · 2 min read

What does a noindex tag do?

A noindex tag asks search engines to leave a page out of results. See how to add it, how to confirm it works and the mistakes that break it.